Return Path Certification

For most senders the certification juice is no longer worth the squeeze.

Return path certification. For example return path certification is a whitelist actually two whitelists consisting of ip addresses controlled by entities who send email which meets our certification standards. Certification faq pdf the attached pdf is the certification faq. The most well known certification whitelist is return paths certification program. Return paths certification program is a whitelist that can be used by any isp or mailbox provider to identify high quality email.

Certification offers an advantage to senders who follow program guidance and maintain consistency with safe and strong sending practices. Return paths certification is touted to provide participants benefits at major mailbox providers to ensure emails get delivered to the inbox and comes with a hefty price tag. In this video youll learn the benefits of certification including. Return path from validity achieve world class deliverability with unique solutions to optimize your email marketing program and drive results for increased revenue.

Once certified many senders see an average increase of 5 in inbox placement with their gmail subscribers. In fact the whitelist is queried by more than two million domains every month including top universities government agencies and fortune 500 corporations. More messages in the inbox means more opportunities for your customers to see your message and ultimately drive increased roi from the email channel. See all 33 articles certification training.

Return path partners with technology and data companies to enhance our capabilities and bring best in class solutions to our customers across the world. Return path certification is the industrys most unique and powerful whitelist providing benefits at major mailbox providers to ensure your emails get delivered to the inbox. Daily performance report video this video gives you an overview of return paths certification daily performance report. Potential issue w certification 1 gmail which can make up 60 of some email lists does not participate in return paths certification program.

Return path certification is the industrys most unique and powerful whitelist providing benefit. Connecting with subscribers starts with getting to the inbox.