Sales Cadence Templates

Templates should only serve as a starting point.

Sales cadence templates. A good sales cadence brings structure and order in how reps engage leads improving productivity and performance. But these 4 sales cadence templates are a good starting point while creating a cadence for your business. This is not the case. Most sales leaders know they need to give their sales development teams a proven prospecting cadence to follow.

Of course the sales cadence differs by industry the products and the sales cycle. A sales cadence in business is a sequence of touchpoints with a prospect to establish a connection for an engagement or a sale. In the meantime lets have a conversation. For the uninitiated a sales cadence is a structured system for the frequency that you or your team reach out to prospective clients and the methods that you use to contact them.

In fact when we hosted a webinar on how to build a winning sales cadence we got bombarded with requests from sales leaders who wanted our templates. Get creative and add your own spin to make it your own. You should split test your prospecting strategy to determine the best cadence for your market and your organization. It is typically a schedule for sales reps to follow up with each prospect via phone email social media channels etc.

Relational focus on large deal sizes long sales cycles and multiple buyer personas transactional focus on small deal sizes short sales cycles and fewer buyer personas. This post helps you build a winning sales cadence by taking a look at examples that have already been shown to work.